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Webcasts
Through its exclusive webcasts, CPC Packaging puts you directly in touch with the beauty packaging experts you need to know. Look for upcoming webcasts and view previous webcasts to hear firsthand what these experts have to say.
Upcoming CPC Packaging Webcasts
Stay tuned for upcoming Webcasts from CPC Packaging
Previous CPC Packaging Webcasts
Going Green: Which sustainable package is right for your beauty brand?
Green packaging is today's hottest topic, but how do you know which materials are truly sustainable? John Delfausse, vice president of packaging and chief environmental officer, The Estee Lauder Companies; Gina Garrubbo, cofounder, Natural Beauty Innovations and personal care brand Terralina; and Robert Kerr, partner, Pure Strategies, provide a comprehensive analysis of today's green packaging options. This session took place on October 15, 2008.
Webcast Series: Packaging from the Ground Up
Part I: Package Design
Robert Bergman, President, Bergman Associates; Paul McLaughlin, Vice President of Creative, Liz Claiborne Cosmetics; and Ted Owen, Vice President of Package Design Worldwide, Clinique, give tips on how to design the right packages for your target customer. This session took place April 23, 2008.
To listen to this session or to download copies of the panelists' presentations, please visit http://event.on24.com/eventRegistration/EventLobbyServlet?target=previewLobby.jsp&eventid=105206&sessionid=1&key=A8642627482AD92CE0521FCE477E82B6.
Webcast Series: What Every Brand Needs to Know
Part II: Understanding Labeling Regulations and How to Design Them into Your Package
Holly Young, CEO of Hirschhorn + Young Graphics, and Art Georgalas, director of new technologies at product formulator TRI-K, advised brands on how to comply with national and international labeling regulations and answered questions about the revised FDA labeling monograph. This session took place December 13, 2007.
To listen to this session or to download copies of the panelists' presentations, please visit http://www.iian.ibeam.com/events/cano001/24615/
Webcast Series: What Every Brand Needs to Know
Part I: How to Impress Retailers and Avoid Packaging Pitfalls
This session, held on September 27, 2007, provided detailed tips on how to brand and design beauty packages to appeal to retailers and consumers. Speakers: Nicole Frusci, director of business development for Sephora; Rick Goldberg, founder of design firms Brand Architects and Masstige Brands; and Deborah Storz, chief operating officer for the Dashing Diva nail salon franchise.
To listen to this session or to download copies of the panelists' presentations, please visit https://secure.iian.ibeam.com/events/cano001/23460/