2009 Editors’ Choice Awards
As our editors judged this year’s CPC Packaging Editors’ Choice Award contendors, we can report that there was no shortage of packaging excellence. Although competition was tough, we were able to pick 13 of our favorite packages as this year’s winners.
The packages competing in this year’s awards were launched between March 1, 2008, and February 28, 2009. Editors looked for many packaging features during judging: design, functionality, originality, and technological excellence, to name a few.
As always, articles about the awards include comments from a panel of industry experts who provided their points of view on what makes the winning packages outstanding. We thank our panelists and all of our readers who took the time to send in their nominations. Congratulations to our 2009 winners!
2009 Editors’ Choice Awards: Winners
Le 2 de Guerlain Mascara Sampler
Music Box Holiday Gift Sets
2008 Editors’ Choice Awards Panel
John Alongi, senior manager of packaging engineering for mark, has overseen package development and engineering for the brand since its inception in August 2003. Alongi began his packaging career 38 years ago in Avon’s corporate quality-control department.
Rochelle Bloom has been president of The Fragrance Foundation for more than six years. Before taking the helm at the foundation and revitalizing its image, she worked for The Estée Lauder Companies for 27 years, and among other positions, served as senior vice president and general manager of Estée Lauder International and president of Bobbi Brown.
Gail Boyé is vice president of global product development for mark. In addition to innovating mark products, Boyé helped to unify and modernize the brand’s image with packaging that is upscale, fun, and feminine. With more than 20 years in the beauty business, Boyé also worked for Bobbi Brown and Chanel.
Jon Dinapoli, creative director for Coty Prestige, oversees everything from primary and secondary packaging design and development to in-store merchandising, advertising, product photography, and gift sets and promotions. Prior to joining Coty, he worked at MAC Cosmetics and Donna Karan Cosmetics.
Maggie Wedemeyer, vice president of package development for Inter Parfums, has worked in the fragrance industry for the past 11 years. Her career began at Calvin Klein and continued to L’Oréal’s Ralph Lauren fragrances division, Maybelline’s cosmetic packaging division, and Coty Beauty.
Scott Widro, vice president of manufacturing and materials management for Chanel, has been with Chanel since 1993. He oversees manufacturing, industrial chemistry and compounding, purchasing, package development, package engineering, production planning, inventory management, subcontract manufacturing, and new product management.