Business Beat
S Eastman'sPebble sample can be separated into two halves, which can alsobe two different colors.Eastman's Pebbles Make Scents
Tenite cellulosics is a natural polymer derived from wood pulp. It was first introduced by Eastman Chemical Co. (Kingsport, TN) in 1938. Throughout the years, it has been used to create many different types of products, from dice to toothbrushes, as well as packaging. Starting February 2, Eastman began reintroducing the material to its clients through an innovative new sampling program. Instead of using conventional sample-style pellets of the polymer, Eastman created large, stone-shaped Pebbles approximately the size of a person's palm to convey the benefits of Tenite cellulosics.The Brand's Story
Each Pebble is made of two fitted halves that are reminiscent of a yin and yang symbol. Eastman partnered with custom compounder Rotuba Inc. (Linden, NJ) to create the Pebbles.
One of the most interesting properties of the polymer—which initially was unknown—is its ability to encapsulate fragrance. Three of Eastman's Pebble samples are available with encapsulated scents. The Pebbles are named Tranquil Escape (a green Pebble scented with lime and geranium); High Energy (an orange Pebble scented with grapefruit and jasmine); and Stress Free (a lavender Pebble scented with lavender and vanilla).
Tenite cellulosics has a glasslike quality. It can be colored in rich hues ranging from translucent to solid. Since it is created from wood pulp, the polymer has the feel and sound of a natural wood fiber. At the same time, it features the manufacturing benefits of plastic. It is easily extruded and molded and can be chosen as an alternative to urethane. Its other characteristics include strength, surface gloss, clarity, chemical resistance, and warmth to the touch.
Eastman plans to create more samples like Pebbles for its other resins, as well as for new materials launched in the future. "The right choice of materials can propel a product from mundane to exceptional," says Gaylon White, manager, design industry programs, for Eastman. "Our Pebble samples are just the beginning—samples of other materials will follow to support our commitment to inspiring the design community and encouraging the development of new products and new materials."
In conjunction with the launch of its Pebbles, Eastman set up an exhibit at the Material ConneXion, a library in New York City. It is often visited by architects, engineers, and industrial and interior designers as a source of inspiration. The Eastman exhibit, which runs through March 30, features innovative applications using many of Eastman's specialty plastics materials. Some if the items include the F-16 Stealth Putter golf club designed by Frankly Golf resident Frank Thomas; the ProActive Chair manufactured by Milanese furniture maker ICF; and compact disc protectors made by d_skin LLC. More information about the exhibit is available at www.eastmaninnovationlab.com.
SAttendees of last year's seminar participate in a workshop exercise.TheIndependent Cosmetic Manufacturers and Distributors Association(ICMAD; Palatine, IL) and FDA will cohost the 25th annual ICMAD/FDACosmetics Workshop. The workshop gives attendees the chance toask FDA officials about the rules and regulations governing cosmeticsand over-the-counter drugs. The event is scheduled to take placeApril 14 at the Sheraton Chicago Northwest hotel in ArlingtonHeights, IL.
Thisyear's seminar will feature a new interactive session that willtest attendees' knowledge of cosmetic regulations. For more informationon the event, call ICMAD at 800/334-2623.
NJPEC to Honor Packaging Professionals
The New Jersey Packaging Executives Club will award packaging professionals in its third annual Packaging Hall of Fame Awards Dinner.
The awards will recognize individuals in five categories: Joe Norton of O. Berk Co. for the category of Purchasing; Gary Korba of Estée Lauder Companies for Packaging; Holly Young of Hirschhorn & Young Graphics for Entrepreneurship; Peter DeGaetano of Topline Products Company, Inc., for Sales; and Bruce Doll and Paul McDonald for Lifetime Achievement.